Takung Provides Overview of 2017 Achievements, Announces Write-Off, And Forecasts Strong Earnings for 2018
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Takung Provides Overview of 2017 Achievements, Announces Write-Off, And Forecasts Strong Earnings for 2018

HONG KONG, CHINA / ACCESSWIRE / February 21, 2018 / Takung Art Co., Ltd. (NYSE American: TKAT), the operator of three online fine art and collectables platforms, today announced a preliminary overview of 2017 achievement, a write-off of approximately $1.8 million uncollected receivables in the fourth quarter, and a forecast of strong performance for 2018.

2017 Improvements

Historically, Takung's flagship Unit ownership and trading platform classified its traders into two categories: VIP traders, who pay a fixed monthly trading commission for the right to make unlimited trades and constitute the majority of all platform trading volume, and retail traders who pay a commission equal to 0.02% on each trade. VIP traders are an essential part of the Takung business model because they bring liquidity and stability to the trading on the platform.

However, greater participation from Takung's tens of thousands of retail traders has the potential to significantly enhance trading volumes, commission fee revenue, and new offering subscriptions. To do so, Takung must satisfy retail traders' desires to invest in high quality portfolios comprised of artworks by recognized artists. Therefore, in 2017, Takung retrained its authorized agents (entities whose prime function is to bring new art listings to the platform) to focus on higher-quality portfolios, strengthened its criteria for admitting new authorized agents, created the "A" tier top-performing portfolio designation to help new and retail traders identify existing high quality portfolios, and reduced or stopped new listings of lower-quality portfolios.

Takung's authorized agent retraining program took longer than anticipated, and while it resulted in a more skilled authorized agent team, several long-time agents who were unable to adapt to the new model were removed from the platform. The number of high-quality portfolios increased, but the number of total listings and listing revenue for the year did not reach 2016 levels. However, the Company believes the program is beneficial for its long-term growth, as reflected by an art listing in January 2018, which attracted a record amount of subscriptions and cash deposits from retail traders in anticipation of the offering and significantly higher participation by retail traders in the subsequent secondary market trading.

Also in 2017, seeking to expand its overall business offerings and bring new retail traders with different backgrounds and interests to the platform, Takung introduced two new asset classes, Collectibles and Sports Memorabilia. The first Collectibles offering, reproductions of China's oldest active newspaper, and the initial Sports Memorabilia offering, replica jerseys of European soccer star Steven Gerrard, produced an overwhelming positive response and was quickly followed by offerings of signed replica jerseys from soccer stars Lionel Messi and Cristiano Ronaldo, demonstrating the powerful demand in China for ownership of items with historical value. Trading for the Gerrard portfolio had exceeded $650,000 by January 16, 2018, with a turnover ratio of more than 30%.