Buy 5 Consumer Discretionary Stocks in a Slowly Moving March

Buy 5 Consumer Discretionary Stocks in a Slowly Moving March

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Wall Street has moved mostly sideways so far in March after rallying strongly for the first two months of 2024. Month to date, the Dow and the Nasdaq Composite are down 0.6% and 0.4%, respectively, while the S&P 500 is up 0.4%. However, sector and stock-specific activities are in full swing.

The consumer discretionary sector comprises businesses that sell goods and services that are considered non-essential by consumers. These are the products that consumers can avoid without any major consequences to their well-being. In fact, these goods are desirable only if the available income of an individual is sufficient to purchase them.

The U.S. GDP rose 2.5% in 2023 compared with 1.9% in 2022. At the beginning of 2023, the consensus estimate for full-year GDP was 2%. On Mar 7, the Atlanta Fed GDPNow tracker forecast a 2.5% growth rate for first-quarter 2024, indicating, no chance of a near-term recession.

Meanwhile, personal income increased unexpectedly by 1% in January compared with the consensus estimate as well as December’s reading of 0.3%. Personal consumption expenditure increased 0.2% in January in line with the consensus estimate.

Moreover, the sector is generally recognized as being growth-oriented. Notably, growth sectors are highly sensitive to the movement of the market interest rate and are inversely related. Recently Fed Chairman Jerome Powell gave his testimony before the Senate after appearing before the House of Representatives a day before.

On Mar 6, Powell said the central bank is likely to initiate interest rate cuts this year but not any time soon. However, on Mar 7, he indicated that interest rate cuts may not be too far off if the inflation rate moves in line with the Fed’s expectations in the near future.

Our Top Picks

We have narrowed our search to five consumer discretionary stocks that have strong growth potential for 2024. These stocks have seen positive earnings estimate revision in the last 30 days. Each of our picks carries either a Zacks Rank # 1 (Strong Buy) or 2 (Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.

The chart below shows the price performance of our five picks year to date.

Zacks Investment Research
Zacks Investment Research


Image Source: Zacks Investment Research

Netflix Inc. (NFLX) added 13.12 million paid subscribers globally in fourth-quarter 2023, with a rise of 1% in average revenue per subscription. NFLX attributed the robust top-line growth to its paid subscription-sharing offering (part of its password-sharing crackdown), recent price changes and the strength of its business in general.

NFLX is expected to continue dominating the streaming space, courtesy of its diversified content portfolio, which is attributable to heavy investments in the production and distribution of localized and foreign-language content.