NeoGames S.A.'s NGMS subsidiary, Pariplay — a leading aggregator and content provider — expands its presence in the North American market with a recent agreement with Tipico US. Under the agreement, Tipico users in New Jersey will have access to Pariplay's Wizard Games titles and a variety of content from its Fusion offering, enhancing their gaming experience.

Pariplay's content is set to integrate in the first quarter of 2024. This marks the extension of an ongoing partnership with Tipico, an established customer in the European market.

Tipico, a global leader in sports betting and iGaming, recently relaunched its New Jersey online casino with a new proprietary platform developed entirely in-house. The platform supports engaging gameplay experiences across 30 sports.

Continuing its expansion into regulated states, Pariplay, through its Wizard Games and Fusion content, enhances engagement with leading operators like Rush Street Interactive and Hard Rock Digital. The company is optimistic in this regard and looks forward to providing fantastic content to Tipico US for their updated online casino in New Jersey at the start of 2024.

Focus on Expansion

NeoGames, a global leader in iLottery and iGaming solutions, is a technology-driven innovator catering to regulated lotteries and gaming operators. The company provides a comprehensive suite of solutions, including proprietary technology platforms, two dedicated game studios with diverse game portfolios for lottery and casino games and various value-added services.

With the recent strategic acquisition of Aspire Global Group, the company expanded its offerings to include a comprehensive portfolio covering iLottery, an innovative sports betting platform from BtoBet, an advanced content aggregation solution from Pariplay and a complete set of B2B Gaming tech and Managed Services.

The company is focused on expanding its U.S. footprint through strategic partnerships. The company's subsidiary, BtoBet, entered the North American market with a PlayAlberta Sportsbook partnership. Also, the company signed a deal with Scientific Games to deliver its premium NeoGames Studio content to the Pennsylvania Lottery. It expanded its presence in Canada through NeoGames Studio's eInstant games launch with Atlantic Lottery (AL).

In October 2023, the company's subsidiary, Pariplay, made its debut in Pennsylvania in partnership with Rush Street Interactive, marking the fifth U.S. state Pariplay entered.

Image Source: Zacks Investment Research

Shares of NGMS have surged 103.8% in the past year compared with the industry’s 11.5% growth. The company benefited from solid contributions from digital gaming and its diverse content offerings. Also, its emphasis on expansion efforts bodes well.