Inuvo Reports 21% Year-Over-Year Revenue Growth to $20.8 Million for the Fourth Quarter of 2023
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Inuvo Reports 21% Year-Over-Year Revenue Growth to $20.8 Million for the Fourth Quarter of 2023

Inuvo Inc.
Inuvo Inc.

Gross profit increased by 55% to $18.2 million for the fourth quarter of 2023

Gross margin for the fourth quarter of 2023 increased to 87.3% from 68.0% last year

Inuvo management to host conference call today at 4:15 PM ET

LITTLE ROCK, Ark., Feb. 29, 2024 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE American: INUV), a leading provider of marketing technology, powered by artificial intelligence (AI) that serves brands and agencies, today provided a business update and announced its financial results for the fourth quarter and full year ended December 31, 2023.

Q4 2023 Financial Highlights (year-over-year):

  • Revenue increased 21% to $20.8 million in Q4 2023

  • Gross profit increased 55% to $18.2 million in Q4 2023

  • Gross margin increased to 87.3% in Q4 2023 from 68.0% in Q4 2022

  • Adjusted EBITDA loss improved by $600 thousand and net loss improved by $1.6 million in Q4 2023

2023 Operational Highlights:

  • Clients now include a top three auto, technology and retail company

  • Introduced two new higher margin products in 2023

  • Hired advertising agency insider Barry Lowenthal as President

  • Signed 56 new agencies/brands and one new platform during the year

  • Increased brand awareness with 35 media mentions

  • Company had an all-time high Q3 2023 quarter of $24.6 million

  • Company revenue in the second half of 2023 increased 32% year-over-year

Richard Howe, CEO of Inuvo, stated, "I am pleased to report we achieved solid financial results for the fourth quarter of 2023, with revenue increasing 21% to $20.8 million on a year-over-year basis. At the same time, our gross profit increased by 55% to $18.2 million, with gross profit margin increasing to 87.3% compared to 68.0% for the same period last year. We also made significant AI advancements in 2023, through the introduction of cutting-edge capabilities and features that are a first-in-kind by any AdTech company and are the direct result of our proprietary and patented large language, generative artificial intelligence. We expect these new features and enhancements will contribute to higher gross margins and improve our bottom line in 2024."

Mr. Howe continued, "With the demise of the third-party cookie in 2024, led by Apple and Google, IntentKey stands ready to power the next generation of digital advertising through privacy-forward, cookieless audience discovery and targeting capabilities that more accurately reflect why audience segments convert, and adapt faster to changes within those segments driving better results for advertisers.   Consequently, I am pleased to report that our sales pipeline is robust and the outlook for 2024 is quite promising."